Who We Are: The chosters
We’re a close-knit team of creative, tech-savvy, gadget-loving, gamer types who started as a small PR shop focusing on video games. As the world of PR and marketing transformed during the last two decades, so did our agency.
Now, twenty years later, we are a dynamic agency offering smart, strategic digital marketing and PR services. Our clients come from a variety of sectors — consumer electronics, apps, software, toys, technology and video games – and include large corporations, startups and everything in between.
Since our full company name is cho HighWater Group (cho means come hell or), we often refer to ourselves as ‘chosters’. But what is a choster? What makes them tick? Well over the last 20 years, we’ve also noticed some consistent traits amongst us:
- Dog People 75%
- Tech Obsessed 90%
- ENJOY Jogging 5%
- Constantly Disappointed By Their Sports Teams 45%
Our Founders

Lance Seymour
Founder

Dan Harnett
Founder