by Dan Harnett | Feb 4, 2016 | Randomness
We are fortunate to represent a lot of great companies in the consumer electronics space, many of whom have Bluetooth speakers and/or products with Bluetooth functionality. As a result, we have picked up a good bit of knowledge about what consumers look for in such...
by Dan Harnett | Nov 4, 2015 | Agency Business
Before starting my career in public relations, I worked a variety of blue collar jobs and as a result, I’ve always had a sort of outsider’s view of the industry. Among those observations is the ridiculous desire of the PR industry to be taken seriously by creating...
by Dan Harnett | Jul 11, 2014 | Uncategorized
In the day-to-day of app PR, we do a lot work with licensed products. In fact, video game PR, app PR and just about any sort of consumer entertainment marketing encompasses well-known brands from movies, toys, comic books, etc. Recently we had the opportunity to work...
by Dan Harnett | Jun 18, 2014 | Agency Business
I just returned from my umpteenth E3 and the same thought that ran through my mind 15 years ago hit me again: Are exhibitors wasting their money? I’ve been going to E3 since it was called CES and happened twice a year. But over the years, its primary purpose seemed...
by Dan Harnett | Jun 17, 2014 | Randomness
So the U.S. beat Ghana yesterday 2-1. According the box score (or what passes for one) the game ended at 90 minutes. But according the on-screen clock, play continued. In fact Ghana received a yellow card at 92 minutes. What The Footie? And that’s just one of the...
