by Lance Seymour | Jul 24, 2017 | Agency Business, Food For Thought, Public Relations
Reflecting on some of the big 2017 trade shows like CES, GDC & E3, we were again reminded that these kinds of events are usually forums where dreamers and future potential rule the spotlight. There is always a hot topic or two that seems to get the lion’s share...
by Dan Harnett | Nov 4, 2015 | Agency Business
Before starting my career in public relations, I worked a variety of blue collar jobs and as a result, I’ve always had a sort of outsider’s view of the industry. Among those observations is the ridiculous desire of the PR industry to be taken seriously by creating...
by Lance Seymour | Aug 24, 2015 | Agency Business
We’re honored to be featured in the Bulldog Reporter today sharing some insights into our 7 keys to a successful PR campaign. Check out the link or read the article below. PR Strategy: 7 Steps to a Successful PR Campaign 7 Things That Make a Successful PR...
by Lance Seymour | Jul 18, 2014 | Agency Business, Food For Thought, Public Relations
Successful partnerships are rooted in good communication, an understanding of respective roles/limitations, and clearly defined expectations. Working with a PR Agency is no exception. Remembering these eight rules will help you stay in sync with your agency. Constant...
by Dan Harnett | Jun 18, 2014 | Agency Business
I just returned from my umpteenth E3 and the same thought that ran through my mind 15 years ago hit me again: Are exhibitors wasting their money? I’ve been going to E3 since it was called CES and happened twice a year. But over the years, its primary purpose seemed...
